In The Press

"Sometimes when things are right, you just know—you know? The first night I took my Pluto Pillow to bed, its cooling sensation delighted me, and I was smitten. Additionally, it offered an unparalleled, nearly indescribable softness (think: if velvet could be liquid) and a firmness that assured me it would collapse under the weight of my head."

"Unlike other "customizable" pillows, which come with a zippered opening and removable inserts that require you to physically add or remove layers from inside your pillow, Pluto Pillow does all the hard work for you, crafting a sleep aid that's comfortable, structured, and offers just the right amount of support for you right from the jump."

"You really can't beat something that's tailor-made for your body, and that's exactly what the Pluto Pillow does."

"I did not buy into the "made just for you" hype at first, but again, what do I know, because this one ended up being one of my favorites, if not the favorite."

"I received my Pluto Pillow a week later and immediately realized the pillow I'd been using looked pretty pitiful by comparison."

"All he has to do is take a quick quiz, and this company will formulate a completely custom pillow to best suit his needs. "

"Pluto is a customized pillow that is best suited for your sleep style, using an online quiz to prescribe the perfect cushion for you."

"Pluto promises “a pillow built just for you,” and has been the company’s entire success on this concept."

"It's the newest way to hack your bed to perfection."

"Pluto Pillow creates handmade pillows for you based on your sleep habits and preferences, and I’m officially obsessed with mine."

"Sure, there are lots of good pillows out there, but this one is totally customized to your sleep style."

"The pillow I got was designed to accommodate my side-sleeping, plush-loving, support-needing self, but I was still skeptical."

"Having a pillow that's made just for you? There's nothing dreamier."

"The California-based company produces pillows custom tailored to your needs to help you fall asleep faster and stay in a restful sleep state throughout the night."

"It's tailor-made to your own unique sleep needs. And the results are impressive."

"So whenever you're ready to stop settling on pillows that are too flimsy, too tall, or leave you itchy, sticky, and overheated at night, save a trip to the big box store and give Pluto a try."

"Buyers take an online survey that asks about their sleeping position, current mattress, heat preferences and more, and Pluto Brand builds a custom pillow based on the user’s information."

"I was surprised that among all these great DTC brands, no one has really modernized the way we buy pillows and the materials used."

"So when Pluto came onto the scene earlier this year offering custom-made pillows well under $100, I was ALL IN."

"Having tested a variety of pillows in the past, I could tell immediately that no other pillow comes close."

"I raved so much about my new pillow to my roommate, she insisted on trying it the other night to see what all the fuss was about. She hated the height and density of it, and felt it wasn’t thick enough for her taste. Guess she'll need to get her own."

"This was odd. I was certain I was going to try this pillow I’d never heard as a novelty, and go back to the old guard as if nothing had happened. “Why don’t you just keep using the new one?” my wife said. “You seem to LIKE it.” She was right, and that’s just what I did."

"Pluto Pillow is hands down the best way to get a pillow that you're guaranteed to like."

"I took the survey and tested the pillow, and found that it did, indeed, provide exactly the right combination of support and softness for me, which helped me fall asleep easier and stay asleep longer."

"When they arrived, it was apparent that the customization isn’t just a gimmick."

"A custom pillow startup is going to change the way you sleep."

"Make poor pillow purchases a thing of the past with Pluto Pillow’s comprehensive questionnaire, which allows you to craft a personalized pillow with the right balance of support and comfort from more than 25 possible variations."

"The release of Pluto Pillow is the first of its kind among the existing online sleep and mattress companies, with the goal of putting the focus back to where sleepers lay their heads every night."

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